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Online Auction eBooks

Here is a list of well known eBooks about online auctions:

  • 101 Auction Secrets by Tim Campbell
  • Auction Explosion by Maria Vowell
  • Auction Prophet
  • Auction Hints by Jim Wilson
  • Auction Money Machine

Most of these books can be bought on eBay itself.

Here are just a few things to think about when running your own business selling things on eBay.

  • Designing attractive ads
  • Deciding on the best products to sell
  • Good online business practices
  • Dealing with customer queries efficiently
  • Customer payment methods (like PayPal)
  • Setting up your own merchant account
  • Using Listing Management Services (such as Andale)
  • Dealing with Spam eMail (i.e. using an secure email service like Eudora)
  • Saving time at the post office
  • Avoiding bouncing cheques
  • Best Listing times
  • Using pictures on your auctions
  • Customer care
  • Listing descriptions
  • Terms and conditions
  • Shipping charges
  • Leaving negative feedback
  • Dispatching your order
  • Care with spelling
  • Professional Selling
  • Insuring Valuable Items
  • International Payment
  • Best ways of starting out
  • Use of eBay's Listing Enhancements
  • Pricing Tips
  • Promoting your listings outside of eBay
  • Readability of your ads
  • Sales Killers - what not to do
  • Using Free Counters for your auction listings
  • Packaging
  • Improving your advertisements
  • learning and using HTML for your ad design
  • re-lising strategies
  • Creating and selling your own e-books
  • Understanding and using Dutch Auctions
  • Best Days and periods to begin and end your listings
  • creating you own "about me" page
  • Foreign Currency considerations
  • Starting auctions at too high a price
  • more help from auction newsgroups and message boards
  • using ebay community sections
  • Logistical concerns
  • Dealing with difficult people
  • Organizing your business
  • Managing your time
  • Using Auction Reserves
  • Selling on behalf of other people
  • Testing your auction ads
  • notorious auction personality types
  • using clip art
  • saving time and money by using re-listing options
  • Making your listing titles stand out
  • Making your products searchable
  • Finding sources of products to sell
  • Making use of search engines
  • Newsletters and mailing lists
  • Choosing appropriate listing categories
  • optimizing graphics for your pictures
  • protecting your data
  • Keeping track of your auctions
  • Tax matters
  • Using a web site with your auctions
  • Selling Information products
  • Boosting your profits by up-selling
  • realizing your customers lifetime value
  • Useful software and programs to use
  • Using eBay's Turbo Lister
  • Saving time at the post office
  • Best Times to ship your items
  • Dealing with disputes and leaving good feedback

Most of the books above give very good advice on these topics.

For buyers and volume sellers here are a few things to consider

  • Item Alerts
  • Sniping tools (bidding at the last minute)
  • Using seller tools like Selling Manager Pro
  • Detecting dishonest sellers
  • Detecting dishonest buyers
  • Developing your own selling tools using eBay's API's


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